Saturday, November 19, 2011

The Future of the "Green Entertainment Industry"


In my last two posting I discussed preparing your business plan and seeking investors for your business. Well now that you have the investor and your business is up and coming, what does the future look like for the industry? The future of my business industry looks to be bright green!

The green industry is continuing to grow and adding the entertainment component will only help with this growth. With the help of social media the “green entertainment” industry is going to be the new source of entertainment. Social media is becoming bigger by the minute as a new tool for marketing, branding, and advertising for an event, a company, etc. Green awareness is continuing to grow as well, and what’s more green than using a paperless marketing and advertising tool most people are always using for personal use? This form of entertainment allows for entertainers to have another source to provide entertainment, and allows for companies or organizations to reach more people, save green, and be green.

Another reason I see the green entertainment industry growing is the youth. They are the most social media savvy, and social media it the easiest way to reach them. By using social media and entertainment as a tool of reaching them on important green issues, the youth are entertained and educated. As more green events come up with entertainers the youth will want to continue seeing their favorite entertainers, which will increase the demand for green entertainment. 

From the entertainment side a positive look is placed on the entertainer because they are green aware, which is positive for the youth. It also allows the entertainers to reach more people and to show their fans that they have a common interest.  Entertainment is not going anywhere, being green aware is becoming more common, and there are already entertainers speaking out for their favorite environmental issues. To me the combination of the three equals a growing industry.

Sunday, November 6, 2011

Green Business Loans


My two previous blog postings have been directed at tips for writing your business plan. So now that the business plan is complete the next step is finding finances. When looking for funding for my business chose to look for specific funding for green businesses. In my search I found a good number of investors looking to fund new small businesses providing products or services to promote going green. The Initiative Foundation provides Green Business Loans that I found to be very good and if my business were based out of Minnesota I would qualify for. Whether in Minnesota or another state Foundations and Investors like this one have qualifications, and for green business loans the qualifications can be even more specific.

The Green Business Loans from the Initiative Foundation ranges from $50,000 to $250,000.  Some qualifications that give business eligibility are ventures that incorporate environmental responsibility in business operations, ventures that reduce current energy demands, and ventures that deliver a product or service associated with environmental preservation, conservation, protection, and mitigation or clean up. My business would be eligible because we offer services associated with environmental conservation and protection.

Another stipulation for investors is how the money is used. For the Green Business Loans the funds can be used for fixed assets, equipment, and product development. For someone seeking an investor it is important to pay attention to what the funds can be used for, along with the initial eligibility qualifications. As a stated earlier my business would not qualify because I am not located in Minnesota, but I chose to discuss this source of funding because it shows how investors are trying to help small business within their community. So now knowing about this foundation I can look for investors in San Diego that provide green business loans specifically for small businesses in San Diego. I am not an expert but I would suggest to anyone looking for investor funding to search for investors looking to fund specific small businesses or with multiple specific loan programs.

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