"Ready As Now"

This week I was introduced to a new song from local hip-hop/rap artist and friend, 3D. I am helping 3D with some guidance on his musical career so when he has a new song he ask me to listen and tell him the best place to introduce his new music. 3D’s new song is titled “Ready as Now” and compared to his later works the track introduces a new 3D that is definitely ready to take his musical career to the next level. The title itself gives the impression 3D is ready!

So after listening to the song I thought wow this song is READY AS NOW and where can we get distribute this song to get the most airplay out of it and push his career. The song can definitely be played in the club atmosphere, but it is not a song to be played on the radio. The radio version would need too many edits and I think would take away from the song and lyrical content, so with that in mind I thought of other outlets. I sent the song to some friends in California and New York who are also in the music industry and they suggested using the song in local strip clubs.

At first I thought wow the strip club, but then I thought about the words in the song and it actually makes perfect sense. After thinking about how opportune this song could be to introduce to that scene I begin thinking about how beneficial this could be to 3D’s start up. I thought about how the DJ’s in the strip clubs also DJ at the other clubs in San Diego and if they see how much hype it gets then they will give the song play when they are DJing in other clubs. Along with DJ’s promoting the song at different clubs, the people at the strip club hear the song; ask who the artist is, and then look 3D up on YouTube. Once they view his YouTube page they can hear other songs and are able to purchase his music through iTunes.

A strip club theme song will not be the song 3D introduces to radio and mainstream to launch his career, but it will be the song that will help him get more of a buzz and help him when he does burst into mainstream. 3D and I are going to start contacting local strip club DJ’s and getting them the song this week. We will have to come up with a distribution plan focusing on the right strip clubs to connect with and maybe some club DJ’s we are already connected with. Again 3D is “Ready as Now”.

To listen to the song checkout http://www.youtube.com/watch?v=E9UbZsRLo-8